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Advertising

IAA Leadership Awards 2025 honours icons like Prasoon Joshi, Kartik Aaryan, Tripti Dimri

Brand Marketing

How Zomato is banking on Shah Rukh Khan to deliver more than just food

How it Works

India’s top gifting platforms eye 2–3X Rakhi sales surge, ramp up ad spends to capture over 3 crore orders

Brand Marketing

From ‘Rizz’ to ‘Vibe Check’: 10 Gen Z words every marketer must master

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Profit falls 54% at R K Swamy as agency ramps up capacity and AI investments

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Gillette India cuts advertising spend to ₹328.75 cr, reports ₹418 cr profit in FY25

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EXCLUSIVE: Tata Motors PV and EV calls for integrated creative agency pitch

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WPP slashes global workforce as revenue contracts

Brand Makers

The International Advertising Association inducts Prasoon Joshi into prestigious Hall of Fame

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Durga Puja powers Rs 32,000 cr creative economy in West Bengal

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Reddit tops AI information top sources list in 2025, outpacing Google and Wikipedia

about us

Storyboard18 today has grown into the premier, multi-media destination for the news and the views that matter to the A&M community. In a short span of time, through its pioneering content and properties, Storyboard18 has become an aspiration platform where a mention matters more than the rest, setting the agenda and creating an impact for individuals, brands and businesses. Storyboard18 probes and provokes, igniting heated debates and discourse on the issues and topics that matter. Its breadth of content has grown to include trend-setting coverage of not only the advertising, marketing and media industries, but also startups, policy and tech. Storyboard18's IPs slate has grown to include marquee, aspirational properties like The Visionaries and Share The Spotlight. With its digital depth and television presence through two shows - Media Dialogues With Storyboard18 and the Storyboard18 weekend show, the brand has solidified its position as the apex platform for the A&M industry.

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