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Advertising

  • WPP stock plunges as agency group issues second revenue downgrade in three months

    WPP stock plunges as agency group issues second revenue downgrade in three months

  • Big Tech ad revenues surge in Q3 FY25; Meta leads with 26% growth

    Big Tech ad revenues surge in Q3 FY25; Meta leads with 26% growth

Reddit’s Q3 advertising revenue surges 74% YoY to $549 millionSTORY OF THE DAY

Reddit’s Q3 advertising revenue surges 74% YoY to $549 million

  • YouTube ad revenue surges 15% to $10.3 billion, driven by direct response and brand campaigns

    YouTube ad revenue surges 15% to $10.3 billion, driven by direct response and brand campaigns

  • End of the Old Guard? Publicis outperforms, WPP declines, Havas rises, Omnicom readies IPG merger

    End of the Old Guard? Publicis outperforms, WPP declines, Havas rises, Omnicom readies IPG merger

Featured

Victory on the pitch, defeat in the market: How advertisers and brands fail India’s women athletes

Brand Marketing

Victory on the pitch, defeat in the market: How advertisers and brands fail India’s women athletes

Bihar Elections 2020: BJP, NDA dominate political ad space with 93% share on TV

Advertising

Bihar Elections 2020: BJP, NDA dominate political ad space with 93% share on TV

Dabur sharpens marketing spend; AdEx up 16% QoQ in Q2 to Rs 233 crore

Advertising

Dabur sharpens marketing spend; AdEx up 16% QoQ in Q2 to Rs 233 crore

Swiggy’s ad spends nearly double YoY to Rs 1,039 crore in Q2 FY26

Advertising

Swiggy’s ad spends nearly double YoY to Rs 1,039 crore in Q2 FY26

Gillette India posts 8% profit growth in Q2 FY26; Advertising spend stable at Rs 112 cr

Advertising

Gillette India posts 8% profit growth in Q2 FY26; Advertising spend stable at Rs 112 cr

“I acknowledge our recent performance is unacceptable”: WPP CEO Cindy Rose on resetting strategy after weak Q3

Agency News

“I acknowledge our recent performance is unacceptable”: WPP CEO Cindy Rose on resetting strategy after weak Q3

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Storyboard18 today has grown into the premier, multi-media destination for the news and the views that matter to the A&M community. In a short span of time, through its pioneering content and properties, Storyboard18 has become an aspiration platform where a mention matters more than the rest, setting the agenda and creating an impact for individuals, brands and businesses. Storyboard18 probes and provokes, igniting heated debates and discourse on the issues and topics that matter. Its breadth of content has grown to include trend-setting coverage of not only the advertising, marketing and media industries, but also startups, policy and tech. Storyboard18's IPs slate has grown to include marquee, aspirational properties like The Visionaries and Share The Spotlight. With its digital depth and television presence through two shows - Media Dialogues With Storyboard18 and the Storyboard18 weekend show, the brand has solidified its position as the apex platform for the A&M industry.

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