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ott-news

  • Govt may exclude social media from Broadcasting Bill, stirring industry debate

    Govt may exclude social media from Broadcasting Bill, stirring industry debate

  • Prime Video launches NFDC – Cinemas of India as an add-on subscription

    Prime Video launches NFDC – Cinemas of India as an add-on subscription

Prasar Bharati and Shucae Films OTT join forces; aims to boost WAVES OTT content portfolioSTORY OF THE DAY

Prasar Bharati and Shucae Films OTT join forces; aims to boost WAVES OTT content portfolio

This collaboration brings Shucae’s dynamic slate of original web content to Prasar Bharati’s digital platform WAVES, with select shows also airing on its national television network.

  • YouTube’s Neal Mohan responds to Netflix jibe: “Consumers decide what’s quality time”

    YouTube’s Neal Mohan responds to Netflix jibe: “Consumers decide what’s quality time”

  • From Binge to Breaks: How ads are redefining OTT viewing in India

    From Binge to Breaks: How ads are redefining OTT viewing in India

Featured

Amazon doubles Prime Video ad load to 4–6 minutes per hour

QUANTUM-BRIEF

Amazon doubles Prime Video ad load to 4–6 minutes per hour

Health ministry wraps final consultation on tobacco rules for streaming platforms

QUANTUM-BRIEF

Health ministry wraps final consultation on tobacco rules for streaming platforms

NCLAT refuses to stay CCI penalty against UFO Moviez and Qube Cinema

QUANTUM-BRIEF

NCLAT refuses to stay CCI penalty against UFO Moviez and Qube Cinema

ZEEL, SPNI to piggyback on JioStar’s super injunction in piracy crackdown

QUANTUM-BRIEF

ZEEL, SPNI to piggyback on JioStar’s super injunction in piracy crackdown

Vijay Mallya 'humbled', 'overwhelmed' after podcast goes viral; some users call it 'image laundering'

QUANTUM-BRIEF

Vijay Mallya 'humbled', 'overwhelmed' after podcast goes viral; some users call it 'image laundering'

India may lose up to 1.95 lakh jobs as Pay TV households fall to 70 Million

QUANTUM-BRIEF

India may lose up to 1.95 lakh jobs as Pay TV households fall to 70 Million

More from Storyboard18

Digital

ZEE partners with Bullet to launch India’s first micro-drama app

ZEE partners with Bullet to launch India’s first micro-drama app

Digital

Netflix’s Ted Sarandos reflects on India strategy: 'Sacred Games may have come too soon'

Netflix’s Ted Sarandos reflects on India strategy: 'Sacred Games may have come too soon'

Digital

Amazon’s Ad Gamble: Why Prime Video is betting on commercial breaks in India

Amazon’s Ad Gamble: Why Prime Video is betting on commercial breaks in India

OTT

Vertical OTTs become new Ad frontier as brands seek curated, safe spaces

Vertical OTTs become new Ad frontier as brands seek curated, safe spaces
One nation, one tax at risk: Experts warn as SC ruling creates chaos for OTT, Gaming industry

Television

One nation, one tax at risk: Experts warn as SC ruling creates chaos for OTT, Gaming industry

Television

RCB win IPL: A historic victory and a streaming surge

RCB win IPL: A historic victory and a streaming surge

OTT

JioHotstar dominates as Indian audiences embrace regional, global and K-content: Nielsen’s mobile OTT report

JioHotstar dominates as Indian audiences embrace regional, global and K-content: Nielsen’s mobile OTT report

How it Works

60% travellers say social media and OTT now shape their holiday plans: Thomas Cook & SOTC Travel

60% travellers say social media and OTT now shape their holiday plans: Thomas Cook & SOTC Travel
Supreme Court’s dual tax blow jolts broadcast industry: Higher costs, shrinking margins, consumer fallout loom

How it Works

Supreme Court’s dual tax blow jolts broadcast industry: Higher costs, shrinking margins, consumer fallout loom

Television

JioStar and SPNI team up for exclusive coverage of India’s 2025-26 England Tours

JioStar and SPNI team up for exclusive coverage of India’s 2025-26 England Tours

Brand Makers

The Binge Problem: Cracking OTT strategy amid content fatigue

The Binge Problem: Cracking OTT strategy amid content fatigue

How it Works

Supreme Court upholds dual taxation on broadcasters; liable to pay both service tax and entertainment tax

Supreme Court upholds dual taxation on broadcasters; liable to pay both service tax and entertainment tax

POPULAR

WhatsApp Sting: Dentsu CEOs secretly fed chat intel to CCI amid probe

Agency News

WhatsApp Sting: Dentsu CEOs secretly fed chat intel to CCI amid probe

Is Snapchat's bid to attract Indian advertisers working?

Advertising

Is Snapchat's bid to attract Indian advertisers working?

Consolidation or Collision? How ad land’s mergers create crisis of overlapping of leadership roles

Advertising

Consolidation or Collision? How ad land’s mergers create crisis of overlapping of leadership roles

Meta names Arun Srinivas as the Managing Director and Head for India

Brand Makers

Meta names Arun Srinivas as the Managing Director and Head for India

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