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Advertising

“AI is supercharging creativity”: Omnicom CEO John Wren bets big on agentic AI to fuel next phase of growth

How it Works

MMR dominates India’s land market in H1 2025, Bollywood and data centres steal the spotlight

Brand Makers

Deepinder Goyal-backed LAT Aerospace buys Bombardier Global jet

Brand Marketing

Cinépolis India eyes double-digit growth; bets big on Bollywood & Hollywood

Brand Makers

Medimix appoints Amruta Khanvilkar as brand ambassador

Brand Marketing

Zomato drops new star-studded ad, sparks mixed reactions online

Brand Makers

Billionaire but not belonging! Pedder Road said no to even Jhunjhunwala

Advertising

"There's a genuine sense of anticipation": Omnicom CEO John Wren says IPG merger is on track as optimism grows among clients and shareholders

Brand Makers

What's Linda Yaccarino up to post-X? Former CEO shares life update on social media

How it Works

Tata Play Binge onboards Prasar Bharti’s WAVES OTT

Brand Makers

Accenture Song's Baiju Shah named AKQA's Global CEO

Brand Marketing

Karnataka’s ticket price cap could derail PVR Inox’s premium strategy, revive legal battle

How it Works

Delhi HC issues dynamic injunction to TATA against trademark infringement

Digital

OpenAI faces second major outage in July, ChatGPT services disrupted globally

Advertising

KFC, Pizza Hut operator Sapphire Foods spent ₹1,300 cr on advertising in FY25

Advertising

Mankind Pharma’s advertising budget soars 25% to ₹755 crore in FY25

Digital

Meta, YouTube’s crackdown on unoriginal content to reshape creator economy; advertisers back pivot to authenticity

Brand Marketing

Global Ads Spotlight: Sheba's 'Gravy Race' was the most unexpected ad win of the year. Here's why

Brand Makers

Kartik Mohindra named William Grant & Sons managing director for India

Brand Makers

Amagi appoints Sangeeta Chakraborty as Chief Revenue Officer

Gaming

Breaking: EPWA challenges Madras HC ruling on TNOGA regulations in SC

Brand Marketing

Tesla’s top North America sales executive departs amid broader executive exodus

Brand Marketing

AWL Agri reports 27% decline in profit YoY; Q-commerce revenue rises by 75% in Q1 FY26

Brand Marketing

Zomato’s advertising playbook: A look at heartwarming campaigns

How it Works

Health Ministry denies warning labels on Indian snacks; Calls report 'baseless'

Television

Network18 reports ₹430 cr revenue in Q1, maintains digital & TV leadership

Brand Makers

IPG Mediabrands clocks ₹16.7K cr in India billings for 2024: COMvergence Report

Special Coverage

Residential prices witness up to 27% spike in Q2 2025 YoY, NCR leads

Brand Makers

Charlie Cowdrey named CEO of JioBLAST

Special Coverage

India's residential market sales witness upward trend in Q2 2025, led by luxury housing segment

How it Works

Tesla spends big on Mumbai showroom, making it India's costliest auto center

Special Coverage

“Historic moment for India”: PM Modi welcomes Astronaut Shubhanshu Shukla back to Earth

Advertising

Zomato's 'Fuel Your Hustle' campaign highlights the real ingredients for success

Brand Makers

'Welcome to India': Anand Mahindra resurfaces old tweet to Elon Musk after Tesla's India debut

Gaming

Player transactions not operator’s tax burden, gaming firms argue in Supreme Court

Brand Marketing

Tesla debuts in India with Mumbai showroom - and a flood of memes

Brand Marketing

From Dog Mode to Dual Screens! Tesla’s Model Y promises a smarter drive for India

Brand Makers

Indian auto giants rev up for battle as Tesla enters domestic market

Digital

New NASSCOM forum aims to drive $500 billion India-US trade vision

Digital

US Court blocks “Click‑to‑Cancel” rule; Cancelling Netflix, Prime Video subscription could soon be a hassle

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Brand Makers

Priya Nair appointed new CEO and MD of Hindustan Unilever, replaces Rohit Jawa

Advertising

Microsoft's Cindy Rose to succeed Mark Read as WPP CEO

Advertising

‘Sham’, ‘scam’: Cannes Lions-award winning ads under public scrutiny

Brand Marketing

30% surge in footfalls, 40% repeat fans, why India's concert economy is exploding

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about us

Storyboard18 today has grown into the premier, multi-media destination for the news and the views that matter to the A&M community. In a short span of time, through its pioneering content and properties, Storyboard18 has become an aspiration platform where a mention matters more than the rest, setting the agenda and creating an impact for individuals, brands and businesses. Storyboard18 probes and provokes, igniting heated debates and discourse on the issues and topics that matter. Its breadth of content has grown to include trend-setting coverage of not only the advertising, marketing and media industries, but also startups, policy and tech. Storyboard18's IPs slate has grown to include marquee, aspirational properties like The Visionaries and Share The Spotlight. With its digital depth and television presence through two shows - Media Dialogues With Storyboard18 and the Storyboard18 weekend show, the brand has solidified its position as the apex platform for the A&M industry.

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