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    Advertising

    “Mile Sur Mera Tumhara” rings out as ad world bids adieu to Piyush Pandey

    Standing together, his sisters, their voices breaking between tears, chanted, “Mera Bhaiya Mahan… Piyush Pandey Amar Rahe!” The words carried across the gathering, echoing through the crowd of hundreds
    Brand Makers

    "Gen Z are not idiots - they love great stories too": Piyush Pandey’s final lesson on storytelling

    Advertising

    Ogilvy bids farewell to Piyush Pandey, the ‘Minister of Fun’ and Creative Legend

    Brand Makers

    Shashi Tharoor mourns Piyush Pandey: “We’ve lost a legend and a truly warm soul”

    Featured

    Brand Makers

    “Piyush Pandey gave brands a voice like no other,” says Suhel Seth in tribute

    Brand Makers

    Anand Mahindra remembers Piyush Pandey: “He reminded us that even in the serious business of persuasion, joy and humanity must never be forgotten”

    Brand Makers

    “Pandeymonium”: The timeless lessons of Piyush Pandey, the man who gave Indian advertising its soul

    Brand Makers

    From Ogilvy to the IPL: The Piyush Pandey idea that turned cricket into a carnival

    Brand Makers

    Piyush Pandey passes away: Pandey was the architect of Indian advertising’s soul

    Brand Makers

    Funeral of Piyush Pandey, the ad legend who gave India its voice, to be held on October 25

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    Ogilvy India pays a heartfelt tribute to Piyush Pandey — The man who defined Indian advertising for four decades

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    Amul pays tribute to Piyush Pandey: The man who gave Indian advertising its voice

    Advertising

    ECI cracks down on Deepfakes, mandates labeling of AI generated election campaign

    Television

    “Investing for the future requires tough choices,” says Punit Goenka of ZEEL

    Brand Makers

    Sonal Dabral remembers Piyush Pandey: 'Larger than Life, full of heart, and always laughing the loudest'

    Brand Makers

    ‘Role did not leverage my strengths’: Swati Bhattacharya quits Godrej Consumer Products

    Brand Makers

    Marico's Saugata Gupta on Piyush Pandey: 'He turned simple moments into lasting stories'

    Brand Makers

    Sudhanshu Vats remembers Piyush Pandey: 'The Man, the Master, the Maverick'

    Vats recalled the easy camaraderie he shared with Pandey — their “monthly ritual of Coffee Pe Charcha” at the adman’s Dadar home. “We spoke about everything, from life and laughter to our brands,” he wrote.

    Brand Makers

    Shah Rukh Khan pays tribute to Piyush Pandey, the adman who redefined Indian advertising

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    Storyboard18 today has grown into the premier, multi-media destination for the news and the views that matter to the A&M community. In a short span of time, through its pioneering content and properties, Storyboard18 has become an aspiration platform where a mention matters more than the rest, setting the agenda and creating an impact for individuals, brands and businesses. Storyboard18 probes and provokes, igniting heated debates and discourse on the issues and topics that matter. Its breadth of content has grown to include trend-setting coverage of not only the advertising, marketing and media industries, but also startups, policy and tech. Storyboard18's IPs slate has grown to include marquee, aspirational properties like The Visionaries and Share The Spotlight. With its digital depth and television presence through two shows - Media Dialogues With Storyboard18 and the Storyboard18 weekend show, the brand has solidified its position as the apex platform for the A&M industry.

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